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BetterBrand
BetterBrand
Designing a better future for food.
About
Founded
2021
Headquarters
Los Angeles, California
Industry
Food & Beverage
Company Description
Designing a better future of food.
Quick Links
Website
Jobs
Funding
Total Raised
$9.7 million
Valuation
$176 million
Significant Investors
Gaingels Fund, Seven Seven Six, Craft Lane, Verso Capital
Company Traction
As of June 2023, BetterBrand is in
1,000+
US stores, including Whole Foods, Sprouts, Fresh Market, Gelson’s, and Bristol Farms.
As of June 2023, BetterBrand has 39.3K Instagram followers, 3.7K Facebook followers, and 507 Twitter followers.
Between 2021 and 2022, BetterBrand reported
800%
growth and is on track for similar growth between 2022 to 2023.
Leadership Team
Aimee Yang
: Founder & CEO of BetterBrand. Former Consultant, Litigation at EY.
Matthew McDonald
: CPO at BetterBrand. Former Bakery Director at LA Hearth Bakery.
Cara Mulligan
: Director of Accounting at BetterBrand. Former Associate Accounting Manager at Propeller Industries.
Press
TechCrunch (June 21, 2023):
BetterBrand’s new dough raises company’s valuation to over $170M
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