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IQBAR

IQBAR

Keto protein bars.

About

Founded

2017

Headquarters

Boston, Massachusetts

Industry

Food & Beverage

Company Description

We make brain + body nutrition products that actually deliver.

Quick Links

Funding

Total Raised

$10.4 million

Valuation

Undisclosed

Significant Investors

FF2032, CircleUp

Company Traction

As of June 2023, IQBAR is available in 8,000 retailers across the US, up from 6,000 in October 2019, including Kroger and CVS pharmacies.

As of June 2023, IQBAR has 23.4K Instagram followers, 4.4K Facebook followers, 762 Twitter followers, and 867 TikTok followers.

IQBAR rated 7 out of 1500 nutrition bar brands based on data generated by CircleUp’s Helio platform.

Leadership Team

Will Nitze: Founder & CEO of IQBAR. Former Sales & Marketing Manager at Wood Mackenzie.

Grant Anderson: CFO & COO at IQBAR. Former Partner at Palindrome.

Jessica Greenwood: CMO at IQBAR. Former Supervisor, Marketing Analytics & Data Consulting at Havas Media Group.

Nick Anderson: Director of Operations at IQBAR. Former Director of Operations and Private Label at SneakerArena.

Press

Food Business News (December 30, 2022): Lotus Bakeries invests in nutrition bar brand

Fox Business (November 18, 2021): Boston-based protein bar maker switches to US supplier amid shipping backlog: 'Massive boost to reliability'

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