About

Founded

2018

Headquarters

San Francisco, California

Industry

Security & Compliance

Company Description

Persona helps businesses manage KYC/AML/KYB programs, fight fraud, and build trust by automating any identity-related use case with our flexible identity infrastructure.

Quick Links

Website Jobs

Funding

Total Raised

$217.5 million

Valuation

$1.5 billion

Significant Investors

First Round Capital, Founders Fund, Meritech Capital Partners, BOND, Index Ventures, Coatue, Insight Partners

Company Traction

From September 2020 to September 2021, Persona increased revenues by 20x and its customer base by 5x.

Persona customers include Coursera, Square, Lime, Brex, Sonder, Branch, Outdoorsy, AngelList, Remote, and Playboy.

Leadership Team

Rick Song: Co-Founder & CEO of Persona. Former Engineer at Square.

Charles Yeh: Co-Founder & CTO of Persona. Former Technical Lead at Dropbox.

Christie Kim: COO at Persona. Former Head of Business Development for LinkedIn Learning Solutions at LinkedIn.

Fu Han Liang: VP of Customer Success at Persona. Former Senior Director of Customer Success at Segment.

Sasha Dobrolioubov: Head of Partnerships at Persona. Former Senior Director of Digital Partnerships at Visa.

Press

TechCrunch (October 27, 2022): Persona expands beyond identity verification with new suite of services

Persona Blog (September 15, 2021): Announcing Persona’s $150M Series C

TechCrunch (May 4, 2021): Persona lands $50M for identity verification after seeing 10x YoY revenue growth

Persona